Mindshift- The Interview Series: Featuring Joslyn Of The Fancy Brand.

Before we began, let's set the stage. The purpose of this interview series is to inspire and encourage millennials to take the leap into entrepreneurship or give advice to those currently on the journey.

This series will highlight millennial entrepreneurs in a wide range of industries who are offering services, products and resources to their audiences. 

 Throughout the next couple of weeks you will have the chance to read the stories of millennial trailblazers who are designers, social ambassadors, photographers, and more. I hope you are inspired!


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In this Mindshift Interview, I have Joslyn of TheFancyBrand. During this interview, we deep dived into all things business, influencing the future and more. Joslyn has such a free spirit, positive personality, and genuine love for giving. Here, Joslyn gives you her truth. Get your notebook ready, Joslyn is known to drop a gem or two. Check it out!

Behind the Person

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Tell a little bit about yourself and what you do. 

I am Joslyn, founder of The Fancy Brand. Free, curious, and creative are three words that best describe me. I am all about using your passion to fuel your purpose.

What is one quote you live by? Give an example of how you’ve applied this quote in your journey.

Be the change that you wish to see in the world.
— Mahatma Gandhi

I love this quote because it requires action. I know everyone mentions the law of attraction but I believe in the Law of Action! I am constantly putting myself in the position to enact change.

For example, with all the police brutality happening in society especially toward the African American community I decided to take action. I participated in the Miss Phi Beta Sigma Pageant and ran on the platform of love and unity. And I actually, won first place. Whoo!


So for TheFancyBrand, the change we actively strive to bring is more love, more self-empowerment, more global unity... through the act of giving. 

What’s one habit you have developed that you feel as though has aided in your overall journey?

Flexibility.

I've noticed when we plan for the future we often try to avoid making mistakes.Yet mistakes are lessons that teach us and aid in overall journey. I have learned things do not always go as planned, and that's okay. Be flexible.

What is one book, you feel has contributed to your success?

A New Earth
— By Eckhart Tolle

This book gave me clarity on the concept of understanding the ego. I highly recommend.


All things Business

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How did TheFancyBrand come to form? What was the idea that started it all?

I started around the age of thirteen doing myspace layouts and teaching myself HTML and Photoshop. After developing my skill, I realized it was my passion and began working with multiple brands. Originally, I dominated the digital space. As I continued along my journey, I realized providing a logo or building a website for clients was not enough fulfillment for me.

I soon made the transition toward branding physical products. I've always loved giving gifts growing up and making them personalized and special. So, one day it just clicked! Combining both passions of design and giving is what created The Fancy Brand.

What does TheFancyBrand do?

The mission of TheFancyBrand is to simply inspire the art of giving. We provide custom gifts and favors for special occasions. We also provide modern stationery design and home decor. Additionally, we cater to groups and small businesses with branded promotional items.

Inspire the art of giving.

There are a lot of misconceptions about running a small business or being an entrepreneur, like lack of freedom or difficulty growing income. What’s the biggest myth you’ve learned to be untrue?

Being an entrepreneur is taking the easy way out.

This could not be further from the truth. I was one to think as long as I had a website and provided quality work I could be an entrepreneur. I had no idea the dedication, back office work, customer service, etc. All these different factors necessary to building a successful small business.

What tools or systems is a necessity for running your business smoothly?

  • Digital: Trello, Mindmap, and Adobe Creative Suites
  • Physical: Notebooks and To- do lists.

In order for a business to thrive there must be clientele. What marketing strategies have you used to attract and find new leads for business growth?

  1. Word of Mouth via creating genuine and authentic relationships.
  2. Social Media. However, acquiring subscribers organically. Illusion or huge follower numbers do not convert into sales. Organic subscribers is the goal. 

Customer Service or the customer’s overall experience is crucial when it comes to brand longevity. What experiences have you created for your clientele or audience?

At TheFancyBrand we are constantly reinventing ourselves. We want to make sure the products we offer are creative, new, setting the trend. For example, we may release a new way for certain products. We want our consumers to be excited when browsing our site and check back for new colors and products being added.

What are some of your biggest frustrations or pain points of your current journey?

Thinking You’ve Had it All Figured Out.

I am learning my business' purpose is bigger than me. I have to realize the work is never done. My business is growing and evolving. Like I mentioned before, I must be flexible in not solely my journey, but my business' journey as well.


Influencing the Future

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What are some accomplishments of TheFancyBrand? And where do you see its future?

I am proud to be able to offer internationally shipping. I love knowing my brand is impacting the world. I recently had a graduation cap designed by TheFancyBrand featured in an article from a client on the west coast. It is such an amazing feeling to have your work be recognized.

In the future, I see TheFancyBrand being broadcasted to the masses. I want us to make an impact.

I describe a Mindshift as a moment in time, where one realizes, there is more to life than what society has told. Can you describe your Mindshift moment?

My Mindshift moment occurred when I discovered my purpose. 

What advice can you give to other entrepreneurs?

Never ever give up.

Lastly, think about what living life on your own terms means to you. Describe your ideal situation.

I know, when I stop asking people questions expecting them to give me the answer I am looking for then I am truly living life on my own terms. 


Additional Gems from Joslyn:

Be open. Stay the course. Take Action. 


Connect with Joslyn: Instagram

Connect with TheFancyBrand:

InstgramWebsite / Blog


Because you're awesome check out this FREE gift: 30 Days of Inspiration. Filled with affirmations, motivational quotes, & more. 

#Mindshift#Createthelifeyouwant 

Mindshift- The Interview Series: Featuring Darryl Bellamy Of Bellamy Inspires

Before we begin, let's set the stage. The purpose of this interview series is to inspire and encourage millennials to take the leap into entrepreneurship or give advice to those currently on the journey.

This series will highlight millennial entrepreneurs in a wide range of industries who are offering services, products and resources to their audiences. 

 Throughout the next couple of weeks you will have the chance to read the stories of millennial trailblazers who are designers, social ambassadors, photographers, and more. I hope you are inspired!


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In this Mindshift Interview, I have Darryl of BellamyInspires. During this interview, we deep dived into all things business, influencing the future and more. This interview was so much fun. Darryl's smile and infectious personality can light up any room. Here, He gets candid and shares his journey from corporate America to becoming an entrepreneur. And all the fears he has conquered along the way! 

Behind the Person.

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Tell a little bit about yourself and what you do. 

I am the founder of BellamyInspires, author of Waking Up Chase, and a full time speaker. I lived in Raleigh from 8th-highschool and now reside in Charlotte NC

In college, I was always very involved and participated in numerous student leadership events. These experiences sparked my passion for freshmen and student leader success! So much so, I decided to open my first business right after graduating called, Kollege Koncierge. All I needed was for 100 students to  sign up. I got one. Yes, one. Needless to say, I got a corporate job.

But my passion never altered, I knew the day would come, where I would have my own. As of May I have been able to leave corporate America and run BellamyInspires full time. 

What is one quote you live by? Give an example of how you’ve applied this quote in your journey.

You can’t connect the dots looking forward you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future.
— Steve Jobs

When there are moments that require me to step outside of my comfort zone or venture into something new, I know if I look to the past it's reassuring that the dots will connect. 

What’s one habit that has impacted you on your journey toward success?

Early Morning Routine.

The Miracle Morning by Hal Elrod was a game changer for me. My morning routine consists of the following:

  • Gratitude. Mediation. Motivation. Visualization. Reading and writing my goals. Gym.

I usually awakened around 4:30-5:00 AM by the sound of my TV automatically turning on and the light next to my bed doing the same. I quickly grab my phone, open up my YouTube app and type “motivational video.” Using my google Chromecast I send that quick video to my TV and watch while awakening fully. This is generally how my morning starts. It's how I set the tone for my day.

What are two books that have impacted your journey toward success?

The Defining Decade
— Meg Jay
Go for No! Yes is the destination, No is how you get there.
— Richard Fenton

Go for No! is actually meant for sales personnel, but I think the lessons written can be applied in anyone's life. It teaches: Everything is a numbers game. One No is one step closer to Yes. 


All things Business

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How did Bellamy Inspires come to form? What was the idea that started it all?

I had gotten to a point in my life where I needed a change. So, I hired a life/business coach. I began to tell her of my frustrations. She asked me general questions such as, what do you like to do? I began to go down the list until she stopped me.

"Speaking, there's something there! Your whole face and energy changed when you mentioned it. Let's explore it further." - Coach

Fortunately, my coach was also a speaker, and she invited me to a National Speakers Association meeting. Here, I realized I could do it too. 

I hired a coach and everything changed.

What does Bellamy Inspires do? What problems or pain points are you looking to solve through Bellamy Inspires?

I work with educational professionals who want their students to conquer fear to achieve more.

 My goal is for my audience to embrace fear and achieve.

There are a lot of misconceptions about running a small business or being an entrepreneur, like lack of freedom or difficulty growing income. What’s the biggest myth you’ve learned to be untrue?

People overestimate how hard it is to start a business.

It's not hard to start a business, it only requires one step. Become fearless in your pursuit, and continue building one step at a time. 

What tools or systems is a necessity for running your business smoothly?

Insightly.

This customer relationship management software (CRM) handles all my emails, tasks, etc. It's highly beneficial to my everyday operations. Insightly takes the guessing game out of follow-up tasks and relationship management. 

Whiteboard.

A whiteboard lets me see my thoughts visually and I am able to see the connections or work through a process better. When using only pen and paper, I feel limited and restricted. A whiteboard is simply more freeing. Try it! Lowes and Home Depot have huge panels you can buy and they can cut down for free for about $12. 

In order for a business to thrive there must be clientele. What marketing strategies have you used to attract and find new leads for business growth?

  1. Word of mouth is huge for my business. 
  2. Social Media has allowed me to connect and be on the radar of thousands. I make sure to use these platforms to consistently share my overall message. 
  3. Cold Calling. I am constantly reaching out to people and following up. I’ve made 60 calls in one week before, I believe in putting in the work to get the results!
  4. Grind it out!- ask yourself how bad do you want it?

Customer Service or the customer’s overall experience is crucial when it comes to brand longevity. What experiences have you created for your clientele or audience?

I aim to go above the necessary requirements. For example:

  1. I send my clients a video to use to introduce their audience to me ahead of my arrival.
  2. I aim to be pretty easy going, speakers can get a representation of being difficult to work with requiring certain types of waters,etc. I try to avoid putting on any airs with my clients. 
  3.   I aim to over-deliver and connect with as many as possible when I’m on-site.

  4. Follow up. I like to randomly send gifts to past clients. This helps build and maintain a personal connection.

What are some current pain points or frustrations you are working to overcome in your business? 

Wanting to grow too quickly.

I have to exercise patience. Our generation is used to being able to have everything within a matter of seconds. Technology has really changed the game. However, when it comes to building a business for longevity, I realize it's going to take time.


Influencing the Future

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What are some accomplishments of Bellamy Inspires? And where do you see its future?

Being able to leave my corporate job and pursue my business full time has been huge.

Last year I booked my largest corporate gig as well. Not only did I get paid for speaking, but the company also purchased over a hundred of my books for their employees. 

I was mentioned in an interview, a guy was asked to name a few ways he stay motivated and he mentioned BellamyInspires instragram page. This was such a humbling moment, to see the impact and reach of my message. 

I describe a Mindshift as a moment in time, where one realizes, there is more to life than what society has told. Can you describe your Mindshift moment?

My Mindshift moment occurred one summer working for an internship. I was so excited to be making roughly fifteen dollars an hour. I had mentioned to my manager of a trip I was looking forward to attending later in the summer, and would need three days off. According to the rules for interns, the maximum about of days allowed off was set at two. I was told the rule would still stand, and my request for three days off would not be honored. 

As time grew closer, I mentioned to my manager that my flight was being taken care of for me, and if I did not attend than I would be held responsible for the reimbursement of the ticket costs. The company said my request for three days off had been denied. No exceptions could be made. Needless to say, I attended my trip. Upon my arrival back to the office, all my things were waiting for me in a cardboard box. I had been fired from the program. 

This experience made me realize that I never wanted a company to have total control over my life. This experience could not happen again. Thus, I'm an entrepreneur.

What advice can you give to other entrepreneurs?

Your mindset is everything.

Be cautious to everything. Be mindful of the things you watch and the things you hear, these influences have the ability to impact our minds on a subconscious level. It is crucial to surround yourself with like minded individuals. Create a mastermind group with individuals who are constantly pushing you to achieve your better. Know what friends you can call for motivation or where your source of inspiration comes from. When you’re down an out go to those sources.

Lastly, think about what living life on your own terms means to you. Describe your ideal situation.

My ideal situation would be the ability to work from anywhere, money never being of concern, creating generational wealth, giving abundantly to organizations and communities, and being able to impact as many lives as possible.

Freedom. Cash. Giving.

Additional Gems from Darryl:

Seek Advice. Fail forward. Nature your Mindset. 


Connect with Darryl and BellamyInspires:

Twitter / Facebook / Instagram / Videos


#MindshiftMaterial

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Let's create the biz + life you want on your own terms!

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Mindshift- The Interview Series: Featuring Danasia Of TheUrbanRealist

Before we began, let's set the stage. The purpose of this interview series is to inspire and encourage millennials to take the leap into entrepreneurship or give advice to those currently on the journey.

This series will highlight millennial entrepreneurs in a wide range of industries who are offering services, products and resources to their audiences. 

 Throughout the next couple of weeks you will have the chance to read the stories of millennial trailblazers who are designers, social ambassadors, photographers, and more. I hope you are inspired!


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In this Mindshift Interview, I have Danasia of The digital magazine: TheUrbanRealist. During this interview, we deep dived into all things business, influencing the future and more. Danasia's energy is captivating. She's a people's person and was so willing to share her journey. Here, she speaks of using ambition, tenacity, and willpower to build your dreams into successes. And yes, she keeps it real!

Behind the Person

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Tell a little bit about yourself and what you do. 

I am Danasia Fantastic, Philly native who has lived in NYC and Miami. Currently, residing in Atlanta. I am CEO and founder of TheUrbanRealist. A digital publication with writers based in LA, Miami, and NYC. Hence the term: Urban. If I had to give one random fact about myself, I would say I am a crossword addict. 

What is one quote you live by? Give an example of how you’ve applied this quote in your journey.

To achieve greatness, start where you are, use what you have, do what you can.
— Arthur Ashe

I live by this quote. It forces me not to make excuses. Be scrappy. Bet on myself. And most importantly, execute on a higher level. 

What’s one habit you have developed that you feel as though has aided in your overall journey?

Tenacity.

Hands down. Tenacity has taught me to be okay with being told No. It has taught me to be persistent and develop consistency. Through exercising tenacity, I have been able to take the answer No and not let it deter me of my course, but push me forward to my answer Yes.

Knowledge is power. What is one book that has impacted your road to success?

How to win friends and influence people.
— Dale Carnegie

All things Business

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How did TheUrbanRealist come to form?

Writing has always been a passion of mine. I started my first digital platform, a positive lifestyle blog, while in Miami. It was not until I made the move to Atlanta, that I realized I needed to move in a new direction. Life is not always positive, and I wanted my writing to be real and honest. Urban was almost a no brainer considering my life's track record in America's urban cities. TheUrbanRealist was born.

What does TheUrbanRealist do? What problems or pain points are you looking to solve through TheUrbanRealist?

TheUrbanRealist is a digital lifestyle mag for the hip and self aware millennial. A definitive guide to millennials who want to live life to the fullest.

We want our audience to understand it's okay to go after what you want but you have to work for it. We want our audience to know, you are not alone in your journey.

You are not alone in your journey.

There are a lot of misconceptions about running a small business or being an entrepreneur, like lack of freedom or difficulty growing income. What’s the biggest myth you’ve learned to be untrue?

Build it and they will come.

No. Go after your audience. Market yourself. Spread the world. In just under three years, TheUrbanRealist has attracted over 12,000 Twitter followers, 4,000 Facebook fans, 10,900 Instagram followers and 180,000 views a month. How? By building connections, networking, and word of mouth. 

What tools or systems is a necessity for running your business smoothly?

One word: Google.

All things Google. My laptop recently died. And Google saved my life! 

Everything from Google Drive, Google Forms, even Google Drawings. Which I admit, I did not know existed until I was in need of a application to use for graphic design. 

In order for a business to thrive there must be clientele. What marketing strategies have you used to attract and find new leads for business growth?

Networking.

Meaning going to different events in the cities, and even hosting one or two. Word of Mouth is old school but it has been a consistent driver of growth for us.

Customer Service or the customer’s overall experience is crucial when it comes to a brand's longevity. What experiences have you created for your clientele at TheUrbanRealist

At TheUrbanRealist, we curate events and engage our readers through social media to create and maintain a personal connection. We want our audience to know we appreciate and value them. 

In future, there will be a ecommerce shop. Also, I am currently in the process of developing video content in a way that's going to change the culture. It's going to big, but I don't want to say too much. January 2018, wait on it.


Influencing the Future

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What are some accomplishments of TheUrbanRealist? And where do you see its future?

I would have to say it would be growing the site to over 180,000 monthly viewers. Also, the ability to see brand loyalty among our readers, and to see that number consistently increase within our audience.

I describe a Mindshift as a moment in time, where one realizes, there is more to life than what society has told. Can you describe your Mindshift moment?

My mindshift moment occurred when I began to reach out to other writers. Finding out, I was not alone on my journey changed everything. 

What advice can you give to other entrepreneurs?

Stay Tenacious.
Give it your all.

Lastly, think about what living life on your own terms means to you. Describe your ideal situation.

My ideal situation would be providing for myself and family with money never being an issue. To be able to pursue my passions without worry, and randomly travel the world.

Additional Gems from Danasia:

Surround yourself with positive energy. Protect your ideas. Keep pushing.


Connect with Danasia:

Website / Twitter/ Instagram

Connect with TheUrbanRealist:

Website / Instagram / Twitter


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Ready to accelerate towards success? And create the life you want? Download the FREE resource guide below. I guarantee, it's a game changer! #Mindshift #Createthelifeyouwant 

Mindshift- The Interview Series: Featuring Kayla Of KayParchia.com

Before we begin, let's set the stage. The purpose of this interview series is to inspire and encourage millennials to take the leap into entrepreneurship or give advice to those currently on the journey.

This series will highlight millennial entrepreneurs in a wide range of industries who are offering services, products and resources to their audiences. 

 Throughout the next couple of weeks you will have the chance to read the stories of millennial trailblazers who are designers, social ambassadors, photographers, and more. I hope you are inspired!


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In this Mindshift Interview, I have Kayla of KayParchia. During this interview, we deep dived into all things business, influencing the future and more. Kayla has such an amazing spirit. And her willingness to help others is great, so much so, she withheld nothing during this interview. Get your notebook ready, because she's dropping gems!

Behind the Person.

Tell a little bit about yourself and what you do. 

Well I do a lot of things, lol. I just finished an internship with BMI, and I currently work at Nike as a retail associate. As for my personal endeavors, I have a self-titled blog that inspires in the realms of business, life, and well-being.

I was born in Houston, TX but have lived in the Atlanta area all my life. I studied musical theatre at the University of Mississippi (Ole Miss), and finished my undergraduate at Georgia State University, receiving a Bachelors Degree in Journalism.

What is one quote you live by? Give an example of how you’ve applied this quote in your journey.

Aw man, this is difficult because I love quotes so it’s hard to choose just one. But one that comes to mind is a quote by Maya Angelou.

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel”.
— Maya Angelou

As a person, I try to give the best energy and be the most positive person. It’s what our parents all told us at one point at time; treat others the way you want to be treated. In business, in everyday life, it’s important to be aware of how you’re communicating to people. Giving great energy out can change the aura of an entire room. So throughout my journey, I have tried to be the most positive I can be no matter what I’m going through.

What’s one habit you have developed that you feel as though has aided in your overall journey?

Gratitude.

Within the last few years, I have developed a better understanding of what it truly means to be appreciative. I purchased a gratitude journal and have been writing in it ever since. I feel that practicing being grateful of what I have now in this moment in my life, as well as being appreciative of life’s lessons and blessings, has rewarded me with new opportunities to grow my brand and myself.  


All things Business.

How did KayParchia.com come to form? What was the idea that started it all?

Kayparchia.com has been in development for some time now. I have always wanted my own brand, and I am still figuring out what I ultimately want the legacy of my brand to be. It started out as a way of me communicating my endeavors to my peers and potential employers, but more and more it is becoming less about me, and more about other people.

Often times people will ask me how I got my internship or how I got an opportunity, and I want to use my platform to share those experiences so that I can better someone else in their career path. I have always wanted to help and inspire people and what better way to do that then to have a website dedicated to it.

What is the ‘Why’ of your brand: Kay Parchia? What problems or pain points are you looking to solve through KayParchia.com?

Uplifting and Inspiring.

Kayparchia.com is about uplifting and inspiring. The twenties are a time of growth and truly figuring it out. Media can make it seem like every twenty-something should have a multi-million dollar start-up or a flourishing clothing line or brand. I know I fell into that trap and it made me feel like the hard work I was doing wasn’t enough, a lot of the time.

It’s good to have those examples to look at and see how far we can go but to still know our journey is our own. It may come sooner or later, sometimes much later than someone else’s. I like to be transparent about my journey, what I’m facing, what I’m succeeding at, what I failed at but learned from, and through that transparency I can relate to other millennials in a way that lets them know that they are not alone and we’re all going through a period of self-discovery.

I can relate to other millennials in a way that lets them know that they are not alone.

There are a lot of misconceptions about running a personal brand or being an entrepreneur, like lack of freedom or difficulty growing income. What’s the biggest myth you’ve learned to be untrue?

One of the biggest myths I believe to be untrue when running a personal brand or being an entrepreneur, is that we don’t’ have enough time. I believe we short change ourselves in a lot of ways when we say we are too busy and/or don’t have time. 

You have to MAKE THE TIME.

If that means waking up at 4:30 am and working on your personal blog until you have to get ready for work, which starts at 9:00 am, then that’s what you have to do. I think the better we learn to manage our time and truly be productive during that time, is when we will see what we are truly made of.

What tools or systems is a necessity for running your platform smoothly?

Some tools that I use to run my site are: Canon Rebel T5, Google Analytics, Canva, Adobe Photoshop, and Grammarly, just to name a few.

For social media I use these apps for photos: VSCO, Afterlight, and Snapseed.

In order for a brand to thrive there must be clientele. What marketing strategies have you used to attract and find new leads for your KayParchia.com’s growth?

Well, I believe “word of mouth” marketing is still the most effective. It’s something that’s even transcended into the digital space through platforms like Twitter and Instagram. I try to go above and beyond with engaging with people who like and/or comment on whatever content I may post. I think little things like saying “thanks for liking” encourage current and potential clientele to stay or become engaged in what I do.

Outside of that, just going out into the world and meeting new people. I try to get out a few times a week to local events and sometimes even travel to conferences that relate to what I do. I’m always able to walk away with a few more relationships that can connect a few more dots for me. Most of my leads come from genuine involvement like that.

Customer Service or the customer’s overall experience is crucial when it comes to brand longevity. What experiences have you created for your audience?

Being that this is the first year of my blog I am still learning and developing so much, but from my experiences with customer service and marketing, I want to continue to create quality content. From the people I interview to the visuals and photos, from my writing and expertise, I want my brand to be an experience. That way my followers know every single time that my voice is true and that they will receive the best because I gave it my best. That and the engagement piece as we spoke about in the last question. Letting your clientele know you see them and hear them, and that you want to continue to.

I want to continue to create quality content

Influencing the Future.

What are some accomplishments of KayParchia.com? And where do you see its future?

I have had the pleasure of collaborating with brands in my first 6 months of my website being launched, and I am so excited for what’s in store being that this is only the beginning! There are millions of blogs and I think being able to have one that people actually engage with at such an early stage is an accomplishment in itself. I never take that for granted.

For the future, I am looking forward to bringing video content to the platform and continuing to share my experiences as my brand continues to grow and new opportunities come to the table. The future of kayparchia.com is very bright :)

I describe a Mindshift as a moment in time, where one realizes, there is more to life than what society has told. Can you describe your Mindshift moment?

I realized that..I am not reaching my maximum potential.

I would like to say I have had a Mindshift moment very recently. In this moment, I realized that I personally feel that I am not reaching my maximum potential. It’s kind of like in school when you didn’t really study for the test but still managed to get an A or a B on the exam.

I know what it means to put in hard work, but I want to see more from myself. I want to do more for my brand. I want to work on it everyday no matter if I’m tired, if I have to work, if some life shit happens and I’m having a bad day, I want to go my hardest. Put in those “10,000 hours”, because I feel like we’re all guilty of knowing when we didn’t give something our best.

Even if someone believes that it is that most amazing work you’ve ever done, if you know deep down that you didn’t give your all, than there’s more work you need to do fulfill that feeling. We all want to live a successful lifestyle, but it’s about doing the work to get there and that’s what will make it truly worth it in the end.  

What advice can you give to other entrepreneurs or those looking to launch their own personal brands?

CONSISTENCY IS KEY.

This is the piece of advice that continues to appear in my life no matter what. I’ve heard it from mentors, conferences, and successful entrepreneurs. Consistency in whatever you’re doing is essential to your success. I am working on it myself daily, but it’s going back to my Mindshift Moment, it’s about working on something you enjoy everyday. Giving yourself a goal to complete daily, if you accomplish nothing else you complete that goal and that will help you feel that you are moving towards your dream.

Lastly, think about what living life on your own terms means to you. Describe your ideal situation.

Living my life on my own terms means waking up everyday grateful for my experiences and blessed to have a life where I can do whatever I want, when I want, the sky is the limit. I want a life with positive growing people surrounding me working to accomplish their dreams. I want to do something that has never been done. I want to continue to stay grounded no matter how big I become. I want to stay true to myself no matter what brand, deal, etc. comes my way. I want to use my resources to improve the African-American community and my accomplishments to inspire women and young girls. I want to leave an imprint on this earth of being a good kind-hearted human being who encouraged the best from people.  

I want to leave an imprint on this earth of being a good kind-hearted human being who encouraged the best from people.

Additional Gems from Kay:

 It's bigger than you. Give it your all. Make connections.

Connect with KayParchia:

Website / Instagram / Twitter


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Mindshift- The Interview Series: Featuring Fashion Stylist Diamond of Diamond Cornelious

Before we began, let's set the stage. The purpose of this interview series is to inspire and encourage millennials to take the leap into entrepreneurship or give advice to those currently on the journey.

This series will highlight millennial entrepreneurs in a wide range of industries who are offering services, products and resources to their audiences. 

 Throughout the next couple of weeks you will have the chance to read the stories of millennial trailblazers who are designers, social ambassadors, photographers, and more. I hope you are inspired!


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In this Mindshift Interview, I have Diamond of Diamond Cornelious Styling. During this interview, we deep dived into all things business, influencing the future and more. Here, Diamond shares her struggles and successes as an independent stylist in the World of Fashion. She gets transparent and shares her journey from LA to NY to Atlanta. Let's take a closer look at her story...

Behind the Person.

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Tell a little bit about yourself and what you do. 

I am Diamond Cornelious A twenty two year old, wardrobe stylist based in Atlanta. A graduate of Fashion Institute of Design and Merchandising (FIDM).

What is one quote you live by? Give an example of how you’ve applied this quote in your journey.

I hated every minute of training, but I said, ‘Don’t quit. Suffer now and live the rest of your life as a champion.

Quitting my day job and branching out on my own has been a challenge. I have endured many failures and a few successes since. I never let the bad days I have dictate my life. As my Dad always says “Pressure makes Diamonds” ;)

What one habit has aided in your overall journey?

Time management.

Being that I am still in the beginning stages of my career I had to learn how to balance multiple jobs at a time while still putting the effort forth to get my brand off the ground.

Knowledge is power. What are your top two books you would recommend to another entrepreneur? 

The Alchemist.
— Paulo Coelho
The Richest Man in Babylon.
— George Samuel Clason.

All Things Business

How did Diamond Cornelious Styling come to form? What was the idea that started it all?

While in college I was given the opportunity to intern for Celebrity wardrobe stylist Joey Tierney. Styling was not something I was originally interested in pursuing, however after working for Joey I became really passionate about it. After I left Los Angeles and moved to NYC I decided to build a name for myself.

I decided to capitalize off of an amazing opportunity.

What does DC Styling do? What problems or pain points are you looking to solve through Diamond Cornelious?

I provide wardrobe for specials events in addition to personal shopping. As a stylist it is my job to help you build your image. How you look is a reflection of how you feel, so I enjoy helping people feel good about themselves. It is definitely what makes me love my job.

There are a lot of misconceptions about running a small business or being an entrepreneur, like lack of freedom or difficulty growing income. What’s the biggest myth you’ve learned to be untrue?

Lack of freedom.

I do work on my clients time, but from a business standpoint I can do things on my own the way I want being that I don’t have a “boss” to answer to.

What tools or systems is a necessity for running your business smoothly?

A styling kit, clothings racks, computer, steamer, and most importantly you MUST be an organized person.

Organization

Joey would always tell me that great stylist have a photographic memory. Lol. You are constantly dealing with SO many clothes, jewelry, shoes etc and you have to remember where each single item comes from in order to do your returns. Of course I write everything down but sometimes papers get lost and you might have to look at something and just know where it comes from.

In order for a business to thrive there must be clientele. What marketing strategies have you used to attract and find new leads for business growth?

Networking.

 Word of mouth has been my strongest strategy to build clientele.

I just hired a social media team. Social media isn’t my strongest skillset, however I do believe once I revamp my accounts it will be the best marketing strategy yet. :P

Customer Service or the customer’s overall experience is crucial when it comes to brand longevity. What experiences have you created for your clientele?

I love creating genuine friendships with my clients. It makes them trust me more which allows me to get them out of their comfort zone.   


Influencing the Future.

What are some accomplishments of Diamond Cornelious Styling? And where do you see its future?

My biggest accomplishments has been seeing my work published in magazines such as (Cake Magazine, Glamour, Instyle, US Weekly) as well as having clients on best dressed lists.

I describe a Mindshift as a moment in time, where one realizes, there is more to life than what society has told. Can you describe your Mindshift moment?

My mindshift moment was leaving NYC.

It was one of the hardest decisions to make because I almost felt like I was giving up. People always say “If you can make it in NY, you can make it anywhere” so once I decided to leave I felt like a complete failure.

Since moving back home to Atlanta, I’ve realized that I did make it there. I learned how to trust myself and I became more aware of what it is that I wanted out of life. Which wasn’t to be treading through the overcrowded streets of NYC in three feet of snow with the ugliest snow boots and winter coat on to keep warm. (The struggle was real and I was forced to get rid of my shopping addiction) I found myself worrying more about money than what actually brought me to the city, my love for styling.

I was completely drained and almost lifeless. However, losing everything while in NYC has made me realize that there is more to life than material things (because let’s be real, everyone in the Fashion industry can be a little materialistic).

I’ve learned to appreciate the stability that God has given back to me. Im content in knowing that no matter what, I will always be exactly where God wants me to be. Everything happens for a reason.

What advice can you give to other entrepreneurs?

Remember, everything happens for a reason.

Think about what living life on your own terms means to you. Describe your ideal situation.

Living life on my own terms would be working my dream job as a Celebrity Wardrobe stylist. Being able to travel all over the world with my clients and to leave my mark in the industry as a stylist.


Additional Gems from Diamond:

Seize all opportunities. Trust in the bigger picture. Leave your mark.


Connect with Diamond: Website / Instagram

Connect with Diamond Cornelious Styling: Website /  Blog